Successful Small Business Pricing Strategies

This workshop is for small business owners and start-ups seeking to drive results through a winning pricing strategy.  

Learn how to use price to justify premium positioning, encourage customer trials or boost transaction volumes.

Gain the knowledge and resources to: 

• Price your goods/services in a way that can cover your costs and ensure profitability to best ensure continuing business operation
• Discuss pricing considerations for retail, e-commerce, consulting, etc.
• Delineate key behaviors for healthy profitability
• Select the correct pricing objective for your business
• Identify the ideal pricing strategy for your products/services
• Select the most appropriate discounting activities

This workshop is offered in partnership with SCORE NYC.  Please register with SCORE as well as completing BPL's registration form at right!