Growing Your Creative Business, Part 1: Marketing for Creatives Who Hate Marketing

Tue, Jul 23 2024
12:00 pm – 1:30 pm
Virtual

business


Are you ready to create a marketing strategy that is enjoyable, sustainable, and efficient? 

There are two things creative business owners and freelancers say they hate doing most: marketing and sales. And as you’ve probably figured out, without marketing you don’t have sales, and without sales, you don’t have a profitable business.

So, what’s a creative who’d rather be doing the actual work to do? Take a step back and a deep breath. Contrary to what you may think, marketing isn’t a popularity contest that requires you to be everywhere all the time. It’s about connecting with the people who want and need your services, but just don't know you exist yet.

In this interactive workshop, business coach and ADHD life coach for entrepreneurs and freelancers, Justine Clay will take you through the “why” and “how” of finding the right marketing strategy and activities for your personality, capacity, resources, and business goals.

Attendees walk away from this workshop knowing how to:

  • Articulate your unique value proposition 
  • Identify who your ideal clients are, what they struggle with, need and will happily pay for
  • Create a marketing strategy that attracts and engages qualified prospects

Save your spot today!

Don’t forget to sign up for part 2 of this series, How to Turn Prospects into Paying Clients on 7/30/24.

BPL’s Business & Career Center is generously supported by Dime Community Bank, Lead Funder of the PowerUP Business Plan Competition, Dr. Beverly S. Jacobs, Ridgewood Savings Bank, and Data Axle Reference Solutions. 

Add to My Calendar 07/23/2024 12:00 pm 07/23/2024 01:30 pm America/New_York Growing Your Creative Business, Part 1: Marketing for Creatives Who Hate Marketing

Are you ready to create a marketing strategy that is enjoyable, sustainable, and efficient? 

There are two things creative business owners and freelancers say they hate doing most: marketing and sales. And as you’ve probably figured out, without marketing you don’t have sales, and without sales, you don’t have a profitable business.

So, what’s a creative who’d rather be doing the actual work to do? Take a step back and a deep breath. Contrary to what you may think, marketing isn’t a popularity contest that requires you to be everywhere all the time. It’s about connecting with the people who want and need your services, but just don't know you exist yet.

In this interactive workshop, business coach and ADHD life coach for entrepreneurs and freelancers, Justine Clay will take you through the “why” and “how” of finding the right marketing strategy and activities for your personality, capacity, resources, and business goals.

Attendees walk away from this workshop knowing how to:

  • Articulate your unique value proposition 
  • Identify who your ideal clients are, what they struggle with, need and will happily pay for
  • Create a marketing strategy that attracts and engages qualified prospects

Save your spot today!

Don’t forget to sign up for part 2 of this series, How to Turn Prospects into Paying Clients on 7/30/24.

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