Unleash the Power of AI for Marketing

Tue, Aug 6 2024
1:00 pm – 2:30 pm
Virtual

business small business techknowledge


Unleash the Power of AI for Marketing is part of the Business & Career Center's AI August program series. 

This information-packed session will dive into the limitless possibilities of AI-driven marketing for small businesses. Suitable for participants of all skill levels, it breaks down complex concepts into simple, actionable insights and highlights how AI can tackle your unique marketing content challenges—from creating compelling social media posts to developing effective marketing campaigns. Uncover the potential of AI in marketing and discover how AI tools can simplify marketing, save time, and give businesses a competitive edge to grow while focusing on their operations.

Join us for this practical and straightforward session. Discover how you can easily integrate AI into your marketing and content strategy to be not only more efficient but also more effective.

  • Enhance Your Marketing Skills with AI: Learn to leverage AI to better understand your audience’s preferences and craft marketing messages like a pro.
  • Amplify Your Content Creation with AI: Discover how to use AI to significantly boost and improve your content creation efforts. 
  • Identify the Right AI Tools: Find the ideal AI tools to solve some of your marketing challenges.

Nicole McCullum, Founder, Captivate Designs

A 2X Entrepreneur, Speaker and Digital Marketing Strategist, Nicole McCullum has been at the forefront of digital marketing for over a decade. As the founder of Captivate Designs, a web design, digital marketing and digital training company, she has used her expertise to help small and mid-size businesses leverage the internet to grow. Nicole has also trained thousands of NYC small business owners and marketing professionals from companies like Gucci, S’well, Nine West, Pfizer and many others on how to execute successful digital marketing strategies.

In addition, she has held workshops in partnership with Google NYC and held entrepreneurship discussions at Facebook Headquarters Menlo Park. She has also contributed to and been quoted in distinguished business publications such as Forbes, Inc.com, Bloomberg BusinessWeek, Black Enterprise, and many others.

Please join us for our other AI August programs:

Using ChatGPT for Effective Resumes and Cover Letters (August 20, 4:00 PM to 5:30 PM): https://tinyurl.com/dsxrkkf3
Stand out in your job search by leveraging ChatGPT to craft compelling resumes and cover letters. This session will guide you through using AI to highlight your skills and experiences, ensuring your applications get noticed.

Building Your Personal Brand Using AI (August 27, 6:00 PM to 8:00 PM): https://tinyurl.com/AIAugust27
Elevate your professional presence with AI-driven techniques for personal branding. This program will teach you how to use AI tools to create a unique and impactful personal brand that resonates with your audience and enhances your career prospects.

BPL’s Business & Career Center is generously supported by Dime Community Bank, Lead Funder of the PowerUP Business Plan Competition, Dr. Beverly S. Jacobs, Ridgewood Savings Bank, and Data Axle Reference Solutions. 

Add to My Calendar 08/06/2024 01:00 pm 08/06/2024 02:30 pm America/New_York Unleash the Power of AI for Marketing
Unleash the Power of AI for Marketing is part of the Business & Career Center's AI August program series. 

This information-packed session will dive into the limitless possibilities of AI-driven marketing for small businesses. Suitable for participants of all skill levels, it breaks down complex concepts into simple, actionable insights and highlights how AI can tackle your unique marketing content challenges—from creating compelling social media posts to developing effective marketing campaigns. Uncover the potential of AI in marketing and discover how AI tools can simplify marketing, save time, and give businesses a competitive edge to grow while focusing on their operations.

Join us for this practical and straightforward session. Discover how you can easily integrate AI into your marketing and content strategy to be not only more efficient but also more effective.

  • Enhance Your Marketing Skills with AI: Learn to leverage AI to better understand your audience’s preferences and craft marketing messages like a pro.
  • Amplify Your Content Creation with AI: Discover how to use AI to significantly boost and improve your content creation efforts. 
  • Identify the Right AI Tools: Find the ideal AI tools to solve some of your marketing challenges.

Nicole McCullum, Founder, Captivate Designs

A 2X Entrepreneur, Speaker and Digital Marketing Strategist, Nicole McCullum has been at the forefront of digital marketing for over a decade. As the founder of Captivate Designs, a web design, digital marketing and digital training company, she has used her expertise to help small and mid-size businesses leverage the internet to grow. Nicole has also trained thousands of NYC small business owners and marketing professionals from companies like Gucci, S’well, Nine West, Pfizer and many others on how to execute successful digital marketing strategies.

In addition, she has held workshops in partnership with Google NYC and held entrepreneurship discussions at Facebook Headquarters Menlo Park. She has also contributed to and been quoted in distinguished business publications such as Forbes, Inc.com, Bloomberg BusinessWeek, Black Enterprise, and many others.

Please join us for our other AI August programs:

Using ChatGPT for Effective Resumes and Cover Letters (August 20, 4:00 PM to 5:30 PM): https://tinyurl.com/dsxrkkf3
Stand out in your job search by leveraging ChatGPT to craft compelling resumes and cover letters. This session will guide you through using AI to highlight your skills and experiences, ensuring your applications get noticed.

Building Your Personal Brand Using AI (August 27, 6:00 PM to 8:00 PM): https://tinyurl.com/AIAugust27
Elevate your professional presence with AI-driven techniques for personal branding. This program will teach you how to use AI tools to create a unique and impactful personal brand that resonates with your audience and enhances your career prospects.

Brooklyn Public Library - Central Library, Business & Career Center MM/DD/YYYY 60

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