Creating a Business Idea That Works | NYC SBS
Many people have a business idea and a passion for it. But few understand or have the research to prove the idea will work.
The goal of this course is to provide you with the tools to analyze your customers, industry, and competitors. You will leave the course with an action plan that can determine if your idea is the right market opportunity.
During this course, you will:
- Determine the market problem your business will solve
- Develop a framework and research plan to better understand your target customer, industry, and competitors
- Develop a unique value proposition (UVP) statement
- Draft your business concept statement
This program originates from the library's partners at the Brooklyn NYC Business Solutions Center. The Brooklyn NYC Business Solutions Center is a program of the NYC Department of Small Business Services and is run by the Brooklyn Chamber of Commerce.
The Center offers assistance for small businesses and individuals interested in starting small businesses. Learn more: https://www.brooklynchamber.com/services/education/nyc-business-solutions/
BPL’s Business & Career Center is generously supported by Dime Community Bank, Lead Funder of the PowerUP! Business Plan Competition, Dr. Beverly S. Jacobs, Ridgewood Savings Bank, Con Edison, Reference Solutions, Elizabeth Crowell & Robert Wilson and Signature Bank.
Many people have a business idea and a passion for it. But few understand or have the research to prove the idea will work.
The goal of this course is to provide you with the tools to analyze your customers, industry, and competitors. You will leave the course with an action plan that can determine if your idea is the right market opportunity.
During this course, you will:
- Determine the market problem your business will solve
- Develop a framework and research plan to better understand your target customer, industry, and competitors
- Develop a unique value proposition (UVP) statement
- Draft your business concept statement