From Plan to Plate: Mintel’s 2026 Global Food & Drink Predictions
How today's signals in dietary preferences, nostalgia for the past and desires for unique experiences will shape tomorrow's trends in food and drink.
Be among the first to explore what's ahead. Our expert-led webinars will unpack the big themes and actionable insights from the 2026 Predictions – giving you the knowledge you need to plan with confidence.
Mintel’s 2026 Global Food & Drink Predictions were developed with a view to how empathetic brands can help consumers who feel like they are only surviving, rather than thriving.
The polycrisis—a term for a series of consecutive, interlinked shocks or disasters—of the last five years has left consumers and companies alike in need of support to feel prepared, flexible and even creative in the face of obstacles. Being resilient is a lasting lesson from COVID-19, but Mintel’s global food and drink analysts predict that perseverance will emerge as a motto for 2026 and beyond.
Presented by Jenny Zegler, director of Food & Drink, Mintel Food & Drink
Jenny Zegler, Principal Strategist, Food & Drink, has 18 years of experience covering the beverage and food industry. She has been instrumental in Mintel’s global annual trends since 2013. She regularly shares insights on the now, next and future of food and drink with Mintel clients, in the media, and at conferences. Prior to joining Mintel in 2012, Jenny spent six years as a journalist, primarily on food and beverage trade magazines.
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