Market Research Simplified! Researching Your Competition

Thu, Jul 23 2026
6:00 pm – 7:30 pm
Virtual

adults business powerup small business


The Brooklyn Public Library's Business & Career Center invites you to a webinar series designed to demystify market research and equip you with the foresight you'll need to identify opportunities, mitigate risks, and create a compelling business plan.

In Researching Your Competition, you will:

  • Learn to identify who your competitors are in the Brooklyn landscape and beyond
  • Get guidance on how to access the Brooklyn Public Library's invaluable market research resources and
  •  Get hands-on with tools like Reference Solutions, Mergent Intellect, plus key consumer sites and trade associations, to gather market data and help you determine your unique value proposition.

Don't just compete – excel! Arm yourself with the knowledge and resources to make smarter decisions and secure your thriving future in Brooklyn.

BPL's Business & Career Center programs are generously supported by The Andrew Carnegie Foundation, formerly Carnegie Corporation of New York, Citizens, Data Axle Reference Solutions, Dime Community Bank, Dr. Beverly S. Jacobs, Goldman Sachs Gives through a grant recommended by Goldman Sachs, Google.org, the Marguerite Casey Foundation, and Ridgewood Savings Bank. 

Market Research Simplified
Add to My Calendar 07/23/2026 06:00 pm 07/23/2026 07:30 pm America/New_York Market Research Simplified! Researching Your Competition <p>The Brooklyn Public Library's Business &amp; Career Center invites you to a webinar series designed to demystify market research and equip you with the foresight you'll need to identify opportunities, mitigate risks, and create a compelling business plan.</p><p>In <strong>Researching Your Competition</strong>, you will:</p><ul><li data-list-item-id="e929575933743ada4cf7c87680e517790">Learn to identify who your competitors are in the Brooklyn landscape and beyond</li><li data-list-item-id="e19151f534c88c67d35a87585c1462f70">Get guidance on how to access the Brooklyn Public Library's invaluable market research resources and</li><li data-list-item-id="e2c265119d0eb9f28e5e0fa051bb9decd">&nbsp;Get hands-on with tools like <strong>Reference Solutions, Mergent Intellect, </strong>plus key consumer sites and trade associations, to gather market data and help you determine your unique value proposition.</li></ul><p>Don't just compete – excel! Arm yourself with the knowledge and resources to make smarter decisions and secure your thriving future in Brooklyn.</p> Brooklyn Public Library - Central Library, Business & Career Center MM/DD/YYYY 60

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