October 19, 2005


Brooklyn Public Library, Snapple, and Xerox Corporation unite to offer convenience to Brooklyn’s thirsty library users.

Brooklyn Public Library (BPL), the fifth largest library system in the nation, announced today that it had formed a vending relationship with Snapple Beverage Corp. The agreement guarantees that Snapple vending machines will be stocked with Snapple teas and water and available at BPL's 60 libraries by Fall 2005. All vending machines will accept both cash and BPL's award-winning multifaceted debit-based library card, the Access Brooklyn Card (ABC). The deal demonstrates BPL's initiative in innovating the library experience through the use of new technology.

"These new partnerships have enabled BPL to offer more services that promote the library user's convenience," commented Ginnie Cooper, Executive Director of Brooklyn Public Library. "We've received positive feedback on ABC, which we developed with Xerox Corporation. When BPL first launched this hi-tech library card that functions like a bank debit card, library customers used it to make copies, reserve public computers and borrow library items. Now library users can also use ABC to purchase a refreshing Snapple drink."

The vending machines at BPL will offer Diet Peach Iced Tea and Lemon Tea in 20 oz. plastic bottles. Snapple's spring water, Snap20, will be sold in 16.9 oz plastic bottles. "Snapple is proud to join Brooklyn Public Library in making the library a more comfortable place to learn, gather and work together," said Holly Mensch, Vice President of Snapple, Cadbury Schweppes Americas Beverages.

While eating and drinking is prohibited in many public libraries, BPL permits small snacks and drinks in designated areas.

The first BPL libraries to receive Snapple vending machines will be Bay Ridge Library, Brighton Beach Library, Brooklyn Heights Library, Eastern Parkway Library, Marcy Library, New Lots Library and Central Library. These locations will also receive recycling containers. By Fall 2005 Snapple vending machines are expected to be available at all BPL libraries.

Snapple is the leader in great-tasting premium beverages. Founded in 1972 by three childhood friends, Snapple got its start in Greenwich Village, New York and is now available throughout the United States and 80 countries worldwide. Snapple prides itself on developing, producing, and marketing a wide variety of premium beverages, including ready-to-drink iced teas, juice drinks, 100% vitamin-fortified juices and water. Known for its down-to-earth approach to marketing and its beloved spokeswoman, Wendy “The Snapple Lady,” Snapple continues to delight fans across the world. In 2003, Snapple made history by becoming an official beverage of New York City. For more information, visit .

Snapple is a leading brand in the beverage portfolio of Plano, Texas-based Cadbury Schweppes Americas Beverages (CSAB), a subsidiary division of Cadbury Schweppes plc (NYSE:CSG). CSAB is one of the largest producers of soft drinks and premium beverages in the Americas. CSAB’s brand portfolio includes Dr Pepper, 7 UP, Snapple, Mott’s, RC Cola, A&W Root Beer, Sunkist Soda, Canada Dry, Hawaiian Punch, Schweppes, Diet Rite, Slush Puppie frozen drinks, Clamato, Mr & Mrs T Mixers, Holland House Mixers, Rose’s, Mistic, Yoo-hoo, Orangina, IBC, Stewart’s, Nantucket Nectars, and other well-known consumer brands. For additional information on Cadbury Schweppes and its products, visit


Marketing & Communications
Brooklyn Public Library

Brooklyn Public Library is an independent New York City library system serving the borough of Brooklyn. It is the fifth largest in the United States. Its Central Library, Business Library, and 58 neighborhood libraries offer free information, programs and computer access to people of all ages. You can reach the Library's resources of over 70 reference databases, catalog information and news 24 hours a day at